Hello
I'm Ross Sheil
COO by day, dad by night, triathlete on weekends. Previously built growth teams at Twitter, Stripe, and Infogrid. Former GP at TheFund.VC and Sequoia Scout with 40+ angel investments. I write about the stuff I'm figuring out.
Latest Posts
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A new class of delegate
Six weeks of building AI systems by hand, written up for operators. Part 2: what an agent may actually do, what actually binds it, and the five levers that decide how much autonomy to grant.
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Sixty hours beneath the abstractions
I'm a COO. I spent six weeks of late nights building AI systems alongside frontier practitioners, and caught my own agent fabricating evidence inside a perfectly formatted report. What the hours bought, and why the bar for 'technical enough' has moved.
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Three Hours, No Cloud
I built a desk robot on a Saturday and gave it a brain made entirely of small open-source models. Then I named it badly. What a home robot taught me about open models, defaults, and the gap between demo and daily use.
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Building My Health OS
I used Claude Code, a Mac Mini, and an Apple Ultra to build a personal health operating system — and an AI assistant called Zeus that messages me on Telegram when my body needs attention.
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Writing Again
Six years between posts. Here's why I'm back.
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Building High Performance Startup Teams
Insights from 2 weeks at Stripe exploring best practices for building top-performing teams. Building teams is equal parts art and science.
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TAM for Startups - Is the Juice Worth the Squeeze?
Total addressable market can be a big challenge for startups. Here is how to approach TAM with a bottom-up methodology.